GCL's Data Health Check Guide
Poor quality data costs companies millions every year.
Data is constantly changing, so how do you cleanse your database to ensure that it remains useful?
For many, rather than serving as income-generating assets, databases only frustrate the sales and marketing teams that work with them. To maintain order, databases should be cleansed regularly - multiple times per year in fact! But the reality is that we often leave tidying up our data for far too long...
Data can become outdated from the day after it's purchased or checked. It makes sense when you think about how often people move jobs and change numbers and email addresses. Plus, there's always a degree of human error playing its part!
That's why we've put together GCL's Data Health Check Guide.
More about the guide
We've put together this comprehensive guide to explain how to evaluate the current health of your data, identify what you need to look out for, and provide insights on how to return your data to its former glory.
Within the guide, we'll explore:
- The data enhancement options available to you.
- Which service or solution is right for your company.
- The best practices for data cleansing.
- How to purchase data the right way.
Complete the form below to download your copy of the Data Health Check Guide, and transform your database into a useful, lead generating asset.