--- title: How to convert MQLs into SQLs - Free Guide description: Learn how to generate and convert MQLs into SQLs to increase your B2B Lead Generation by using B2B Telemarketing image: https://landing.gclb2b.com/hubfs/MQL%20to%20SQL%20Seller.png --- [Skip to content](https://landing.gclb2b.com/how-to-turn-an-mql-into-an-sql#main-content) ![GCL-logo-Light](https://landing.gclb2b.com/hubfs/GCL-logo-Light.svg) - What We Do Show submenu for {{ link.label }} - [B2B Telemarketing](https://www.gclb2b.com/our-services/b2b-telemarketing/) - [Sales Development](https://www.gclb2b.com/our-services/sales-development/) - [Data Services](https://www.gclb2b.com/our-services/data-services/) - [Market Research](https://www.gclb2b.com/our-services/b2b-market-research-services/) - [Account-Based Marketing](https://www.gclb2b.com/our-services/account-based-marketing/) - [About Us](https://www.gclb2b.com/about-us/) - [Resources](https://www.gclb2b.com/resources/) Show submenu for {{ link.label }} - [Blogs](https://www.gclb2b.com/blogs/) - [Whitepapers & Guides](https://www.gclb2b.com/whitepapers-guides/) - [Case Studies](https://www.gclb2b.com/case-studies/) - [Contact Us](https://www.gclb2b.com/contact/) Open main navigation Close main navigation - What We Do Show submenu for {{ link.label }} - [B2B Telemarketing](https://www.gclb2b.com/our-services/b2b-telemarketing/) - [Sales Development](https://www.gclb2b.com/our-services/sales-development/) - [Data Services](https://www.gclb2b.com/our-services/data-services/) - [Market Research](https://www.gclb2b.com/our-services/b2b-market-research-services/) - [Account-Based Marketing](https://www.gclb2b.com/our-services/account-based-marketing/) - [About Us](https://www.gclb2b.com/about-us/) - [Resources](https://www.gclb2b.com/resources/) Show submenu for {{ link.label }} - [Blogs](https://www.gclb2b.com/blogs/) - [Whitepapers & Guides](https://www.gclb2b.com/whitepapers-guides/) - [Case Studies](https://www.gclb2b.com/case-studies/) - [Contact Us](https://www.gclb2b.com/contact/) - [Contact us](https://landing.gclb2b.com/how-to-turn-an-mql-into-an-sql#contact) [Contact us](https://landing.gclb2b.com/how-to-turn-an-mql-into-an-sql#contact) # HOW TO CONVERT MQLS INTO SQLS ## Generating Leads Is Only Half the Battle Leads are coming in, but deals aren’t closing. Sound familiar? The gap between marketing-qualified and sales-qualified leads is where many B2B sales pipelines break down. Without clear alignment, good leads get ignored, follow-up slows, and opportunities are lost. If you’re seeing leads stall or sales pushing back, it’s time to fix the disconnect. **This guide shows you how to turn more leads into revenue- faster and with less friction.** ![outsourced SDR hero](https://landing.gclb2b.com/hs-fs/hubfs/outsourced%20SDR%20hero.png?width=468&height=400&name=outsourced%20SDR%20hero.png "outsourced SDR hero") ![Website Image - MQL to SQL Guide Image](https://landing.gclb2b.com/hs-fs/hubfs/Website%20Image%20-%20MQL%20to%20SQL%20Guide%20Image.png?width=447&height=400&name=Website%20Image%20-%20MQL%20to%20SQL%20Guide%20Image.png "Website Image - MQL to SQL Guide Image") ## More about the guide **This guide breaks down the confusion between MQLs and SQLs** and shows you how to streamline the handover process so both teams are pulling in the same direction. Inside, you’ll discover: - What separates an MQL from an SQL (and why it matters) - Why sales and marketing often clash over lead quality - How many leads, MQLs, and SQLs you *really* need to hit your targets - How to build an SLA that gets everyone on the same page Enter your details below to download your guide today: [![GCL-logo-Light](https://landing.gclb2b.com/hubfs/GCL-logo-Light.svg "GCL-logo-Light")](https://www.gclb2b.com/) Stay in touch #### Quick Links [Resources](https://www-gclb2b-c-com.catalyststaging.co.uk/resources/) [Contact](https://www-gclb2b-c-com.catalyststaging.co.uk/contact/) [Cookies Policy](https://www-gclb2b-c-com.catalyststaging.co.uk/cookies-policy/) #### Hours | Monday | 08:30 | 17:30 | | --- | --- | --- | | Tuesday | 08:30 | 17:30 | | Wednesday | 08:30 | 17:30 | | Thursday | 08:30 | 17:30 | | Friday | 08:30 | 17:30 | #### Contact [  0121 452 2020](tel:+441214522020) [info@gclb2b.com](mailto:info@gclb2b.com) 2nd Floor, Charter House, 52 Charlotte Street, Birmingham, B3 1PX ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/965882982/?value=0&guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=70877&fmt=gif)